Night Ride
December 5, 2008
This is my final digital arts project. It was shot entirely with my cell phone on ride home after class one night. I put it together in Final Cut Pro. My cell phone only shoots 30 second clips and the footage is really grainy. Rather than have it be all pixelated when we project it in class, I decided to do a lot of layering and keep the frames of the clips smaller. I have various views fade in and out on different parts of the screen. They are mostly but not all transparent so you can see layers of footage where they overlap. Since my senses aren’t confined to the lense of my cell phone, I didn’t want to confine the project to one view at a time.
I am very happy with the final project. I had a little glitch saving and reopening it and consequently the ending isn’t as smooth as I would like, but it is sufficient.
I got lucky when I found the clip of the music for the VW Night Drive commercial. It fit the feeling I was trying to capture completely and it was the same length as the footage I had already put together. Yay. I pulled the clip off of YouTube and converted it straight into an mp3 file and layed it directly into my video, the easiest part of the whole project. The piece wouldn’t be the same without it either.
Enjoy.
For those of you who know the origins of Special Ed (my bicycle), I own Special Ed thanks as he was the starring role in my little film here. He got new tires the other day, and they look good don’t they.
Chap 3 Reflection
December 5, 2008
Reflection on Chapter 3 in “Digital Art”
The chapter reviews themes addressed by digital art, which include:
Artificial life and intelligence
Telepresence and telerobotics
Database aesthetics, mapping, and data visualization
Net activism and tactical media
Gaming and narrative hyper media environments
These are themes that are emphasized in digital art. They may be addressed in other mediums and digital art also deals with more traditional themes.
Much of digital art explores life by trying to replicate its characteristics. Such as Karl Sims’ installation Galapagos. Here evolution is imitated in a process where viewers get to choose which digital species they like the best and therefore get to reproduce.
Reading about these sorts of art projects makes me think about how closely they follow the line of scientific work. I wonder how we decide they are art and not science or not art and science. My guess is it has more to do with who is creating them. Is it someone with a degree in genetics or is it someone who calls themselves and artist. Of course a person could easily be both, and what we choose to call them is largely based on what they choose to call themselves.
>I have to interupt myself here because I wrote this response early and I am only now posting it and inserting links. After going to Karl Sims website, and it gave me a greater appreciation for the aesthetic aspects of this work. First of all the “evolution” of his creatures is based on the aesthetic choices that viewers make. Secondly the display of the installation lends it more of an artistic quality than just a scientific one. I like the melding of art and science. I like it a lot. Check out the link to his work.< Karl Sims
While I find these projects intellectually interesting, I don’t find them so aesthetically interesting. They seem like science. They are more about creating a machine or a system that does something than about exploring the visual and its affects on us.
Telepresence based art seems to be much the same. Can I use a telephone or a closed circuit TV or a satellite connection to do something unexpected. I am not saying that this work is not important. We do need to explore the limits of these technologies—but is testing technology art? Is this different or similar to Picasso using discarded items to create sculpture? He created works of art that stood on their own design while exploring a new medium. I like to think he found that medium necessary to convey his intent. Where as this sort of art is directed by the medium. Am I being closeminded?
Some digital art to check out:
November 15, 2008
Chapter 2 Digital Technologies as Medium
November 15, 2008
This is a response to Chapter 2 in Digital Art by Christiane Paul:
“The employment of digital technologies as an artistic medium implies that the work exclusively uses the digital platform from production to presentation, and the it exhibits and explores that platform’s possibilities.”
I find the latter part of this definition to be the most interesting. What sort of works explore the possibilities of the digital medium?
In class we talked about how ceramacists are still exploring the possibilities of their medium. Ceramics have been around for at least 5,000 years so if there are still possibilities to explore with it, there must be a universe left to explore with digital art!
One way the possibilities keep changing is through cultural changes. We looked at a video in class that was “video art” by one of the pioneers of the genre. It was of a guy standing in front of a class giving a lecture. There was a mirror behind him. By today’s standards it was boring. But it was done in the 70’s when video was new and apparently it was a big deal then. Hey I was alive in the 70’s and I still don’t understand what was interesting about it then–but times change fast don’t they.
The digital world has a whole new meaning now. We have the Web and we have Web 2.0 (facebook, flicker, blogs,etc). It’s not just a medium anymore it is an entire existence, a way of life, literally a virtual world. So the possibilities for exploring it are limitless.
The digital art world has a unique opportunity to use this medium for critique of the medium. I don’t mean to use the work critique to say a tearing down, but instead as an exploration of the parameters of the medium. Digital art can point out what the medium can and can’t do, what it can express. Through digital art it is possible to explore the actual being of digitalness.
Some examples of exploring digitalness through digital art: the guy who sold his “blackness” on ebay; a video we watched in class where a student put as many layers as he could into a vidoe file, even the early works of people doing performance art in remote locations connected digitally.
I would say that right now, I have utterly failed at exploring the limits of the medium, but then again I have no idea of what its limits are and it took me hours just to figure out how to embed a video without the youtube skin–which by the way I still can’t explain and I also don’t have all the quirks worked out of yet either.
For now the grip of a rivet or the shavings from a linoleum block, or even the rubbings of an eraser are more compelling for me. Actually that is not true. I find the digital work of others compelling, but I still don’t feel any connection to the digital medium myself.
When I went to the MoMA last year and I saw Jasper John’s map of the United States I was grabbed. I loved the layers and the texture and I immediately wanted to build something like that myself. I hadn’t seen his flags yet, but a few weeks later I woke up in the morning went and bought some paints and a canvas and made this: 
I had never painted before. That is an accessible medium. Now I am learning how to be more complex with the direct arts. But digital just isn’t the same for me, I just don’t feel it the way that I have felt painting or printing or the other mediums I have explored so far. But I will keep trying, at least for a few more weeks.
Create a Webpage
November 15, 2008
For our last assignment I created a weblandscape. The idea is to create a webpage that has embedded links and creates a way to explore the internet. You can check it out here: http://clem.mscd.edu/~mberglu2
I spent a lot of time just trying to learn how to make a webpage and make it do what I wanted it to do. I learned how to do some interesting things: create animated gifs (my favorite), embed videos without the you tube skin and with looped playing, embed links, even arranging my site took some time to figure out.
The downside is I spent less time on the actual content of the site, so mine isn’t as strong or interesting as I would like it to be. Originally I wanted to have a theme of backyard and I wish I would have stayed with a theme. When I checked out my classmate’s websites, my favorites were the ones that had a strong theme. The one I like the best was a cowboys and indians theme by little gray hoodie. She has very compelling images and her links are immensely entertaining. Nice work. You can visit her site at http://clem.mscd.edu/~jdorran2
Embed a video in our webpages
October 31, 2008
Hey there classmates,
My group was assigned to figure out how to embed a you tube video into our pages. This is great, because then you can post your video to YouTube and have your website refer to the YouTube posting for your video. It may be possible to have your video directly embedded in your site, but Matt isn’t sure if the MSCD server will let us put a video on the site. Videos take up lots of space and YouTube has a special system for compressing the video files so they don’t take up too much space. Pretty cool, and its free.
Embedding the video is very easy. Get your webpage open in Dream weaver and have the dual view open so that you can see the html code. Go to YouTube pick a video and next to it are two different boxes, one is for emailing the link to friends and the other is the code necessary to link to a website via html. Copy that code and drop it into your webpage in the code view. Upload to your server and go check it out.
There is a way to remove the YouTube border and make the video play automatically when anyone opens the page. I am still figuring that out. There is a guy from one of Matt’s other classes that was able to do both of these things. His webpage is clem.mscd.edu/~tbrown79. If you go to the page and go under the View menu and select Source code then you can mess around with his code and see if you can figure out what I haven’t quiet been able to do yet.
Good luck
abject self portrait–me asleep today
October 17, 2008
Don’t get caught voting without it.
September 21, 2008


It must have started when Sarah Palin told her joke about hockey Mom’s, lipstick, and pitbulls, because prior to that, lipstick wasn’t an issue in the election for president. After that lipstick was the topic for awhile. Now, lipstick has been eclipsed by the national economic crisis. Ironically, these economic issues were there all along, but just weren’t as evident. It is time for all of us to cut to the chase of what is important, regardless of whether we are Republicans or Democrats. So let’s focus on the fundamentals economics, education, foreign relations, budget. We don’t need to be deterred by lies, rumors, and distractions.
Would you like a copy of this image? Please take one. If you have a mac, just drag it onto your desktop and print it. If you have a PC copy it and paste it onto your desktop to print. Spread the word and let’s focus on what is really important.
Margaret M. Berglund
Analyze this!
September 11, 2008
Assignment 3: Analyze and ad.
The number one purpose of an ad is to sell stuff. I suppose there are a number of ways to do this. Lately I see ads that I think are mostly about “branding,” or getting consumers familiar with their brand. Above everything else, they want you to know their name. No press is bad press. But they may also be trying to convince you buy a specific product, or to undo a misconception, or simply to have you develop any conception at all. Above all they want you to notice them. Isn’t that what we all want?
This ad for American Spirit Cigarettes seems to be mostly about establishing a positive feeling about this brand of cigarettes. This ad was in Utne Reader. It is no accident that the most prominent aspect of the ad is the text “Natural Tastes Better. 100% Additive-free Natural Tobacco.” It looks like an ad for free range chicken or Coleman Beef. Everyone who reads Utne Reader know that anything that is “Natural” is good.
The large text is clearly in the foreground because the letters overlap the background, they have higher intensity colors, are very sharply focused, and are very large. All of this draws my eye there first.
The blue and yellow (which are lower intensity colors, to put them in the background) rays draw my eye downward toward the trees in on the hilltop and then to the cigarette package. Note that the word cigarette is not featured anywhere in the ad, everyone knows that cigarettes are bad, so let’s not draw attention to it. Likewise we are all familiar with the Surgeon General’s Warning and the white text below the cigarette package really stalls our gaze and we are naturally drawn back up to the top. The big white boxes at the bottom are surprisingly easy to ignore.
I think this ad focuses on the idea that your first impression is the most important. Our first impression is of a natural product because of the way our eye moves through the piece. Additionally, the color scheme is obviously upbeat, gone are the dark mysterious ads of the Marlboro man. There is nothing to hide here. The image is simple and its one that we have all been familiar with since we were old enough to draw rainbows.
So look out for those wiley ad agencies, they will sneak up and get you while you are looking at the pretty sunset.
An Introduction to Digital Art
September 10, 2008
Our textbook for this class is Digital Art, by Christiane Paul. Unless otherwise indicated, quotes in my reflection are from this book with page numbers that correspond to the 2003 (which I think is the first) edition.
Digital art is a big overwhelming world. As far as I can tell from my reading it hasn’t even been named properly yet. There is a reluctance to categorize varying areas of digital art because that may indavertently restrict it. The beauty of this art form is that it is so open and fluid and undefined. On the flip side of that, it is difficult to grasp. We all know what painting is and we can define different genre’s of painting, impressionism, realism. The sharing of these names immediately conjures relevant images, even for those of us who haven’t study art. Reproductions of Monet’s water lilies, the Mona Lisa, Van Gogh’s Sunflowers, all float in the memory of our culture. In contrast, some of digital art can’t even be visualized. It may be primarily conceptual, experiential, or time based. And our traditional means of viewing art work often don’t work with digital art.
One division that is clearly defined in digital art is the difference between “art that uses digital technologies as a tool for the creation of art traditional art objects–such as a photograph, print, sculptur, or music–and art that employs these technologies as its very own medium, being produced stored and presented exclusively in the digital format and making use of it’s interactive or participator features.” (p.8)
Here are some of my favorite pieces from the first chapter, which is an overview of the sort of digital art that uses digital technologies as a tool to make art (at least I think that is what it is about).
Jochem Hendricks use some sort of interface to track and then print the movement of his eyes to create “eye drawings.” There are only three shown in our book, but they have surprisingly different shapes. My favorite of them is the chart of his movements while reading a section of a news paper. Let’s see if I can find some pictures to post for you.
Okay, he has done some really strange things since the eye drawings. I recommend clicking his name above to go to his web page and check it out.
Above is After Image, which I take to mean that it is following your eye movements when all you are looking at is the after image left by looking at a light.
Below is Read, which I think is from reading a couple news paper collumns or something similar.
Why do I like these works? A few reasons: first I think there are some interesting line based forms. I like the quality of the lines, they have both a feel of being mechanical and human made. Throughout the pieces there is quite a bit of variety in the forms between the pieces (as you can see here), but they also so clearly go together because of the quality of the line. I think the idea is interesting, its a good concept. On his web-page there is one that is called Nothing and the artist explains that through this method he has made nothing visual. Clever, huh.
My next artist of interest is Dieter Huber. Having found Huber’s website I am beginning to see a pattern emerging. The textbook shows fairly tame pieces of the artists work, because again this website is way out there. CHECK IT OUT.
This is one of the things that I find most trip with digitally based work, it messes with reality. In the Klones series, Huber is commenting on genetic engineering. Digital modification is a perfect way to do that. Huber uses photos of actual objects and then manipulates them into other shapes with a surface like the original objects. I find this one beautiful in composition and disturbing conceptually. That tension is what makes it so interesting to me and keeps me looking back at it.
That’s it for now. Reflections to be continued. M




